Pareidolia (par-ei-do-lia): the perception of recognisable images, especially faces, in random or accidental arrangements of shapes and lines.
Can you see it? Pareidolia, or impermanent land art created in the forest surrounding Hermitage Dunkeld in Scotland.
Photographer: Laurence Winram
Location: Hermitage Dunkeld, ScotlandPhotographer and Land Artist Laurence Winram believes humanity generally only sees through a small window of what reality has to offer. The more time he spends in nature, the more he gets glimpses of a wider world, one that is wholly magical and unlimited. This magic in the mundane inspires everything he creates, including the Pareidolia piece with ferns. Illustrating that sense of wonder and mystery, Winram says, “The more time I spend in nature and pay attention, the richer and more joyful my experience of it has become. It’s important we learn this kind of awareness as without it, we may continue destroying our environment.”
Most Popular
The Climate Tribe delivers stories about topics such as biodiversity and conservation, circular economy, food and water , and how they intersect with climate.
Enquire
Do you have a sustainability story that deserves to be told? Are you driving climate action in your community, or do you know someone who is? Let us know about it at [email protected]
Subscribe
Get the latest stories inspiring climate action around the globe straight to your inbox.
